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Concept to Culture: The Evolution of Laxmipati Group



Laxmipati Group has remained a powerhouse in the fashion industry for over three decades. We have continuously strived to provide our customers with top-quality fabrics and a diverse range of products. Our portfolio includes sarees, kurtis, gowns, and shirts, catering to various fashion preferences.   

The vision of the Laxmipati is "To deliver innovative, quality products and services by taking an eco-friendly, pure and progressive approach". The visionary concept aims to deliver innovative, quality products and services.   

The Establishment of Laxmipati: Origins and Beginnings

Laxmipati Sarees started as a humble rented retail store in Surat 1984 by Shri Govindprasad Sarawagi. He bought his first store in 1991 at J.J Market. His sons Rakesh Sarawagi, Sanjay Sarawagi, and Manoj Sarawagi have helped expand the saree business empire. The eldest son Sanjay Sarawagi guided the production of the revolutionary Makhan Crepe fabric. The second son Manoj Sarawagi increased saree sales by three times. The youngest son Rakesh Sarawagi handles all the international orders. In 2007, Shri Govindprasad Sarawagi expanded the business by setting up a manufacturing unit in Pandesara, Surat, Gujarat. The name Laxmipati Sarees was trademarked in 2006, starting the branding journey. 

Sarees: Crafting Process Unveiled

Laxmipati uses state-of-the-art machinery from countries like Germany, Italy, Switzerland etc. The sarees undergo various heating and design processes before it's packaged for the consumer. High-tech machines like colour dispensing machines, flatbed printing machines, laser engraving machines, rotary machines, digital printing machines, embroidery machines etc, are used to create the final product. Exciting prints, colours and patterns are carefully crafted by designers who consistently watch the market for the latest trends. 


Decoding the Process of Saree Manufacturing

Cloth is purchased from local vendors and machine or jet washed, dried and segregated. The borders are aligned and again sent for washing. The thick material is then flattened and dyed into different colours. The fabric goes through various design processes like printing, stonework, foil stamping, dewdrops, embroidery etc. The sarees are then carefully packaged for delivery. 

All these processes have been done on a massive scale with efficient workers and engineers executing the strategies. From selling readymade sarees to handling manufacturing and international sales, Laxmipati has come a long way. 


Laxmipati: Evolution of Success

The annual revenue of Laxmipati Group crossed over 600 crores in 2019. It has over 1,500 sewing machines and produces over 25,000 sarees a day. Laxmipati Group owns a large 1,25,000-square-yard factory to manufacture its wide variety of beautiful sarees. In 2012, Laxmipati Engineering was involved in the fabrication of interceptor boats. A weaving plant was set up in 2018 at Sachin, followed by an engineering plant at Palsana in 2020. The sarees are sold both nationally and internationally. Laxmipati Group has grown from a tiny shop into a massive manufacturing business worth crores in a matter of years.


Nurturing Society: Their Acts of Giving Back

Laxmipati Group has created a name for itself as India's largest manufacturer of manmade sarees. Its foundation in humble beginnings has made it an environmentally conscious brand that focuses on conserving energy. Laxmipati has ties to charitable causes like health and education. Laxmipati Group has painstakingly worked towards benefiting society at large. It takes pride in preserving and celebrating the rich cultural heritage of India. We follow a stringent eco-conscious process allowing large-scale production without compromising our commitment to sustainability. This approach enables us to cater to a large consumer base while fulfilling our responsibility to create a better ecological balance. 


The Laxmipati Group's journey of growth and evolution is a testament to its dedication to its core values, which include collaboration, integrity, courage, commitment, and value. They have established themselves as a leader in the fashion industry by prioritising eco-friendly practices, cultural preservation, customer satisfaction, and corporate responsibility. Their innovative collections are a perfect blend of technology and fashion.

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